Zara is set to launch its Pre-Owned platform in the US by late October, as revealed in the company's half-year report.

Sustainability Focus: The Pre-Owned platform aligns with Zara's commitment to sustainability and reducing fashion waste.

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Second-Hand Shopping: Customers will be able to buy and sell pre-owned Zara items, promoting a circular fashion model.

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Launch Timeline: The platform is expected to go live in the US by late October, expanding Zara's reach in the second-hand market.

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– Quality Assurance: Zara plans to ensure that all pre-owned items meet quality standards before being listed for resale. –

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Online Experience: The platform will feature a user-friendly online interface for easy browsing and transactions.

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Global Expansion: This launch in the US follows successful pre-owned initiatives in other markets, showcasing Zara's global strategy.

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Consumer Demand: The move responds to increasing consumer interest in sustainable and affordable fashion choices.

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Inventory Management: The Pre-Owned platform allows Zara to manage inventory more efficiently by encouraging resale.

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